Mastering the Ultimate Strategy for Failing Your Way to Success

In our book "Go for No!" we make the case for getting more people to say NO to you so that you increase your sales success - and actually it works for just about everything in life. But now we have finally taken the sales strategy blown it up by releasing our "Go for No! 3 CD Audio Program" that takes listeners through the 20 core concepts to Going for No!

For example, we explain why if your success rate is over 30% you probably aren't challenging yourself enough.

We encourage you to get big No's! It takes no more energy to get a big no than to get a small one. For example, do you talk yourself out of going to the "head honcho" or the "big client" because you don't think you deserve it. Hey, if you are going to get a "no" make it worthwhile!

We talk about why "yes" and "no" should be of equal emotional intensity and how to do that. For example, do you feel awful when you her "no" but great when you hear "yes"? That's a natural responses but there is a better way!

We discuss in detail when quality of presentation is critical as compared to quantity of presentations... and why... and how to use this in your business.

We are thrilled that we have this program because we really believe that by going for no you can increase sales, increase profits, learn to overcome your fears of failure and rejection by seeking failure and rejection, and create satisfied and loyal clients... and ultimately helping you achieve what you want in life.

Failing Okay with Dr. Laura

Dr. Laura had a great position on her radio show yesterday. A woman called in concerned that she was teaching her son to be afraid of failing. It seemed that her and her husband had made his success in little league so important that he was getting stressed out and almost not wanting to play anymore.

Dr. Laura suggested that the woman involve her son in activities where she knew they would fail. Dr. Laura said something to the effect of, get out there and do something - some activity and at the end of it, even though you won't be successful, reinforce the fun of it just for having tried... don't even mention the failure, just talk up the activity itself. Encourage the boy to want to do things and try things regardless of the outcome; the success or failure.

Dr. Laura applauded the woman for being a good parent, and she's right. Fear of failure is a great harm to us all. This young boy will hopefully be taught a valuable lesson early enough that his whole life will go differently... When was the last time you did something or tried something even though you knew you would or could fail? Do you hate failing so much that you shrink from enjoying new and different activities in life?